Tag: television

The Hulu Effect at Fox TV? Less is More in TV Advertising

The Hulu Effect at Fox TV? Less is More in TV Advertising

The current (December 8 - 14) issue of TV Guide reports that the Fox television network is experimenting with a new advertising model -- running fewer ads per show. That's right, less advertising. The network is running only about 5 minutes of advertising -- roughly half the normal amount -- on shows like Fringe and … Continue reading The Hulu Effect at Fox TV? Less is More in TV Advertising