Scott Kirsner’s “Fans, Friends, and Followers”: How Artists are Using the Internet to Build an Audience

In his new book, Fans, Friends, and Followers, Variety columnist and CinemaTech blogger Scott Kirsner tackles one of the key issues facing contemporary creative artists: how to build an audience and generate revenue to support their work. The means of artistic expression, even in media previously inaccessible to most (like the equipment to make a … Continue reading Scott Kirsner’s “Fans, Friends, and Followers”: How Artists are Using the Internet to Build an Audience

Cable Channels in the Internet Monetization Gap

There was more buzz about whether (and how) cable companies should make their content available over broadband at the annual Cable Show confab in Washington D.C. this past week. According to the report in Variety, Comcast is developing "On-Demand Online," an initiative similar to Time Warner's plans for "TV Anywhere," which would provide subscribers with … Continue reading Cable Channels in the Internet Monetization Gap

The Latest Weapon in the Cable TV Battle: Local Content

As telephone companies move into the territory traditionally occupied by cable TV operators, local content is proving to be a differentiator for attracting and retaining customers. According to the Wall Street Journal, Verizon Communications plans to launch a TV channel in New York City with local news and information to compete with the local news … Continue reading The Latest Weapon in the Cable TV Battle: Local Content