"Indie Filmmakers Hit Their Target" in BusinessWeek Online notes that just as some musicians have decided to walk away from the support (and the overhead) of record labels in order to market directly to their fans, independent filmmakers "are foregoing the conventional path of shopping their films to a distributor...and using the Internet to get … Continue reading BusinessWeek on Generating Buzz and Profits for Independent Films
Category: Media Trends
Lance Weiler on Digital Distribution for Indie Films
Independent filmmaker Lance Weiler authored a piece in Filmmaker magazine titled "Navigating the Digital Divide" that describes the opportunities and trade-offs of various digital distribution channels for independent filmmakers. Last year Knowledge@Wharton interviewed Weiler about his ideas for successfully marketing an independent feature film. (See "The Movies Meet Web 2.0: Lance Weiler on the New … Continue reading Lance Weiler on Digital Distribution for Indie Films
HD DVD: Game Over
Less than two months after Warner Bros. tipped the balance of power in the high-def media wars (see previous post), Toshiba today announced it plans to exit the HD DVD business by the end of the next month. CNET's News.com has the Reuters report on the announcement: http://www.news.com/2100-1041_3-6231027.html
The Amazing Steve Show
There were a number of interesting announcements at this morning's MacWorld keynote presentation by Steve Jobs including software enhancements to the iPhone and iTouch, and a very thin Mac notebook computer. Also noteworthy are the newly announced movie features of iTunes and Apple TV. Apple's iTunes Movie Rentals will include the option to view both … Continue reading The Amazing Steve Show
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